Etsy vs. Redbubble - which marketplace provides more opportunities for designers to sell their merchandise?

Etsy and Redbubble are both fantastic platforms for designers to sell their merchandise, but they cater to different niches and offer unique opportunities.

Etsy is a great place to sell handmade, vintage, and custom items. It's perfect for artists and crafters who want to connect directly with customers and build a brand. You can sell a wide range of products, from digital downloads to physical goods like prints, stickers, and clothing.

Redbubble, on the other hand, is more focused on print-on-demand products. You can upload your designs to their platform, and they'll print them on a variety of products, such as t-shirts, phone cases, and tote bags. This makes it easier for designers to reach a broader audience without the hassle of managing inventory.

Ultimately, the best platform for you will depend on your specific goals and the types of products you want to sell.

For designers, the choice between Etsy and Redbubble depends on your goals and how hands-on you want to be.

Etsy offers full control over your shop, branding, and pricing, making it ideal for building a strong, recognisable brand. However, you’ll need to handle production and shipping yourself or partner with a print-on-demand service like Printify or Printful. While it requires more effort, Etsy often allows for higher profit margins and a more personal customer experience.

Redbubble, on the other hand, is a print-on-demand platform that does it all for you—fulfilling orders, printing, shipping, and customer service. It’s perfect for designers who want a hands-off, design-only approach, but it offers less control over branding and lower profit margins.

If you’re looking to grow a branded business and don’t mind the extra work, Etsy is the better choice. If you prefer a simpler, passive setup, Redbubble is the way to go.