Can you share an example of a creative or unconventional marketing strategy that you used to promote a book or eBook, and what were the results?

One creative and unconventional marketing strategy I've used to promote books for my clients is leveraging YouTube Shorts, long-form videos, and podcasts. I created engaging YouTube Shorts to capture quick bursts of attention, showcasing highlights and intriguing elements of the book. In addition, I produced long-form videos that dived deeper into the book's themes, characters, and backstory, providing potential readers with a more immersive experience. I also appeared on various podcasts to discuss the book and its unique aspects, reaching a broader audience through these platforms. This multi-faceted approach significantly boosted visibility and engagement, leading to increased book sales and a stronger connection with the audience.

The best strategy that I used to promote my ebook was with the Facebook ads campaign. 

I gave away a short valuable part for free and offered to purchase the whole book in the "Thank you page".

This strategy has grown to a system where every day, a few people would purchase my ebook. 

I didn't make money directly from these people, as it's just covered the advertising cost.

But what it did was create a buyer audience for me that I could work with for many years.

One creative strategy I use to promote eBooks is by providing extra exposure across different platforms. I do this through banner ads, short and simple marketing videos, and promoting the eBook on classified ad sites. These methods help get the eBook in front of different audiences in various places online, increasing its visibility and making more people aware of it.

The results often become part of the client’s larger marketing efforts. While the impact can vary depending on the book and audience, these strategies have successfully helped clients get more attention for their eBooks and increase reader interest.